Experiences
Will you explore one of the biggest stories of the beer world or head to an exclusive Tapster Academy class? We recommend both, but the decision is yours. Please select one of our experiences below and enjoy your visit!
Our bestseller
The Original Tour
Experience our story, brewing processes, games & tasting
» immersive tour with audioguide & beer tasting
- 2 Beers or soft drinks included
- 60-90 min
Other experiences
The Original Tour + Tapster Academy
Enjoy the immersive Experience and learn to pour our Pilsner!Show more
The Original Tour + Traditional Czech Lunch
Taste the legend. Tour and lunch in one unforgettable experience.Show more
The Original Tour + Prague River Cruise
Combine the best from Prague - immersive beer experience & river cruise!Show more
Why come to us?
Experience Beer with All Your Senses
Discover the story of the world's first golden lager through interactive exhibits, audiovisual experiences, and guided tastings of Pilsner Urquell.
A World-Class Destination in the Heart of Prague
Rated 4.8 stars from 6,000+ Google reviews and named World's Leading Beer Tour Visitor Experience 2025 by the World Travel Awards.
Learn from Czech Beer Masters
Go deeper with our Tapster Academy and Beer Sommelier experiences, led by expert Tapsters passionate about the perfect pour.
Frequently asked questions
Yes! The Original Tour is very informative, and your children will enjoy it as well. However, we don't serve beer to anyone under the Czech legal drinking age (18+), but don't worry, two non-alcoholic beverages are available instead. Our Tapster Academy and Beer Sommelier Dinner are reserved for adults only.
The Pilsner Urquell Experience is located in the heart of Prague at 28. října 377/13, just a short walk from Wenceslas Square, Old Town Square and other major landmarks. Its central location makes it easy to include in any visit to the city.
We're open every day, except Christmas and New Year's Day.
Pilsner Urquell Experience: Daily, 11:00–20:30 Gift Shop: Daily, 10:00–22:00 Výčep U Zvonu (our outdoor terrace restaurant): Sunday–Wednesday: 11:00–22:00, Thursday–Saturday: 9:30–22:00
For the most up-to-date opening hours and venue information, please visit our Contact page.
